What a shock it is for me to learn that our national radio station CBC Radio 2, is choosing to axe more classical music programs to appeal to a ‘wider audience’. Why, aren’t we who have been enjoying the arts and music, who have cherished the long tradition of these CBC productions, who have raised our children on them, teaching and nurturing them to appreciate their content, not a part of the general public?
Click here for Russell Smith’s article in The Globe and Mail on March 13, 2008, “No classical? Then kill Radio 2 and get it over with.” Just let me try to fathom the motives behind these further cuts:
1. Diversity. If it’s diversity they are aiming at, they should all the more leave the classical edge in because CBC Radio 2 is the only nation-wide English radio station in Canada that offers classical music. Which station can I tune in for such extensive and in-depth coverage of the arts and artists, classical music and musicians, live concerts, commentaries, CD reviews and even an audience requests program? What alternative do I have when the only classical music station in Canada decides to go with the flow and become just another dial for easy listening or contemporary pop? I feel like I’m a CBC copywriter doing a promo for the station…but why would they need me to tell them this? To CBC Radio: Respect your role in the Canadian cultural landscape. What ‘diversity’ are you offering if there are no choices in genre? If ‘diversity’, and ‘choice’ are such powerful words nowadays, honor the real meaning of these terms and not just utter them for political correctness.
2. Multicultural. The term “Classical Music” has often been misconstrued as being monocultural. Are CBC program researchers and management not aware that many so called “classical” composers, especially the more contemporary ones, are from a diverse cultural background including not only Western European, but Central and southern European, Scandinavian, Russian, North American, South American, and Asian? And do they not know that for this last group here, Asian-Canadians, especially appreciate classical music and particularly in the teaching of their young, the next generation of music lovers? I for one can speak out on this issue where I personally and know and have come into contact with countless parents of Asian descent who have involved their children in the learning of classical music, and have nurtured numerous talented young classical musicians here in Canada. Jan Wong in her recent book Beijing Confidential notes that there are 30 million piano students and 10 million violin students in China today. Two of the most popular music icons among the young are Lang Lang and Yundi Li, both world renowned classical pianists in their 20’s. Wouldn’t it be odd that one can enjoy classical music on radio in China but not be able to in Canada?
3. Education. If it’s just for the sake of our young, we owe them a great heritage if we do not nurture them to appreciate the roots of modern music. Without going deep into music theory, isn’t it true that our contemporary music evolves from classical foundations? Calling it ‘classical’ sounds so politically incorrect, as it wrongly conveys ‘elitism’ or simply connotations of being passé. But, would you avoid teaching our next generation Canadian history just because history is passé?
4. Business. If it’s for marketing reasons, why add one more ‘easy listening’, ‘pop’, ‘jazz’ or ‘contemporary’ station to the already competitive business, why fight for market share while you can distinctly offer something very different and unique, a real alternative to the radio audience in Canada. If you wish to morph into a more hip mode to appeal to the young, look for younger DJ’s for your classical music programs. If George Stroumboulopoulos (previously of MuchMusic) can become a Canadian news icon on CBC Television, I’m sure you can find young blood equally well versed in the classical music sector.
5. Identity. And if it’s Canadian identity they are seeking, trying to appease the ‘general public’ (as if we are not), then CBC Radio 2 should all the more realize, as a publicly owned radio station and a national institution, the classical music they are eliminating is not just a part of Canadian identity, but human civilization…and I suppose western or eastern, old or young, we are a part of that.
Enough said here. My teenaged son who alerted me to this piece of incredulous news has sent me a link to the on-line petition. Click here to sign.
Other reactions to this announcement:
A Facebook group has already been formed: “Save Classical Music on the CBC”, has gathered more than 8,000 members and counting.